The Company is an e-commerce platform that optimizes product listings across omnichannel connections for consumer packaged goods (CPG) companies.

The Company fulfills e-commerce orders through e-tailers' marketplaces like Amazon, Walmart, and Shopify. It also provides consulting and marketing services and 3PL warehousing and fulfillment services to CPG companies selling through such marketplaces.

After two years of profitability, 2021 and 2022, the Company incurred a cumulative net loss during the first six months of 2023. FDP assisted the Company in strategy development and operational improvements to regain profitability.

At the beginning of 2023, the Company's line of credit more than doubled in three months, causing it to be nearly fully drawn on its $4.25M revolver. Additionally, the Company was experiencing periods of negative availability.

FDP restructured the Company's SKUs and pricing strategy to generate more sales and improve availability on the borrowing base.

Poor purchasing and limited visibility into real-time revenue figures created extreme uncertainty in the Company's current and future financial condition. Based on available information, a 13-week cash flow and a 2024 monthly financial forecast were engineered to provide the Company with benchmarks.

• FDP created a master budget when developing the forecast so that monthly variances could be identified and simplified, ensuring that achieving profitability again remained the ultimate goal.

With FDP's guidance, the Company swiftly pivoted from an overadvance of approximately ($0.2M) to having availability of approximately $0.8M within two months.

In a collaborative effort, the business identified and executed an estimated $2.4M of annual savings, of which $1.88M was due to improved inventory control.