Brice Deer


With almost 30 years of experience, Brice is a seasoned finance and accounting consultant.  For almost 20 years, Brice has worked directly with middle market companies in various stages of financial distress ranging from extreme liquidity challenges to undercapitalized growth situations.  These experiences allow Brice to deliver expert guidance and proven strategies to successfully guide companies in the following areas:

  • cash flow forecasting and liquidity crisis management,
  • customer profitability/rationalization,
  • product/service line profitability,
  • data gathering and analysis,
  • financial modeling and forecasting,
  • key performance indicator reporting, and
  • identifying untapped revenue and margin improvement opportunities.

Brice's work experience includes serving as the CFO of a company that manufactures PVC, rubber, urethane, and polypropylene hoses.  He also served as the CFO for a company serving the intermodal industry.  During that time, Brice led the accounting, finance, IT, and human resource functions, overhauling and streamlining each department's dated internal processes and reporting capabilities.

Notable Engagements

  • Sale of Dennis Bamber Inc via §363
  • Sale of Tractor Loader Company
  • Imperial Crane Services refinancing
  • KeHE Foods buy-side due diligence
  • Eby-Brown buy-side due diligence
  • eDOC Communications profit improvement and refinancing
  • Lake County Press refinancing and buy-side acquisition
  • HyPro turnaround

Contact Information

Direct: (312) 683-3657

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  • Financial Advisory Services
  • Value Creation & Turnaround Consulting
  • Investment Banking

Industry Experience

  • Automotive
  • Construction
  • Distribution
  • Manufacturing
  • Retail
  • Transportation


  • Illinois State University - BS

Certifications and Memberships

  • CPA




Marketing Director

Direct: (312) 683-3746

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